
9 SEPTEMBER 2027 - ON AN ONLINE DEVICE NEAR YOU

The Enterprise Architecture Show
ABOUT
The challenge for Enterprise Architects is continually evolving - organisations are becoming more reliant on technology to deliver competitive advantage, but how can this be delivered in a way that enables innovation?
switchON will showcase how the future of enterprise architecture depends on the ability to engage across the organisation - from an ivory tower to an empowered community.
Pushing Boundaries
We do not sit on the fence at switchON - speakers are encouraged to address the most difficult questions, by sharing experiences & getting involved in the discussion you can shape the future too
Cutting Edge Content
Our promise to you is top class content, speakers & discussions - all presentations are specially created for switchON, putting you at the forefront of change & to leave you inspired for the future.
Unlocking Value
EA’s can harness the knowledge locked up within the organisation, balancing control with adaptability to drive innovation & change across the business. Join us & get connected at switchON
Building Influence
Are you struggling to gain influence in your organisation? Frustrated that stakeholders won’t buy in? You’re not alone! switchON brings together like minds to provide ideas & tools on how to build your influence
What’s switchON all about??
Who should attend
> CIO's
> Vice President IT
> Head of Enterprise Architecture
> Head of Cloud Architecture
> Head of Data Architecture
> Head of IT/Business Applications
> Head of IT
> Enterprise Architect
> Head of Process Management
> Cloud Architect
> Data Architect
> Business Architect

Speakers 2026

Biplab Sah
Global Director, EA, Smart Factory
Mars


Hal Hallsson
Principal Enterprise Architect
Bison Transport


José Freitas
Lead Enterprise Architect
IATA


Michel Applaincourt
Enterprise Architect
ING Belgium


Romain Chapon
Progress Leader Architecture
Michelin


Spyros Lomis
Senior Enterprise Architect
VIG


Whynde Kuehn
Author
Strategy to Reality


Gard Havelin
VP of Solutions Consulting
Ardoq


Ibrahima Ndiaye
CTO Digital Factory
RATPgroup


Laurel Phelan
Dir Strategic Customer Accounts
Orbus Software


Morten Stender
Partner
Next-Insight


Rune Brodersen
Chief Commercial Officer
Qualiware


Stephen Strebel
Enterprise Architect
Zürcher Kantonalbank


Yogini Kale
Lead Enterprise Architect
Scania Group


Gayathri Shankar
Global EA - Manufacturing
Hitachi Energy


Itiel Maayan
Chief Architect
AT&T


Lisa Woodall
Author
Whatever Next


Oliver Cronk
CTO
Cronk Advisory


Selmin Danis Oncul
Domain Lead - Corporate EA
E-ON


Stéphane Vanrechem
Senior Analyst

Željko Obrenović
Group Chief Architect
AVIV Group


Grant Ecker
Founder
Chief Architect Network


Joshua Carroll
CTO
Solace


Magdy Louis
Senior Architect
Cisco


Pawan Dubey
Head of Enterprise Architecture
Luminus


Siva Suresh Nagisetty
Enterprise Architecture Lead
Syngenta Group


Tom Fairbairn
Distinguished Engineer
Solace

AGENDA
The schedule is based on the Central European Time Zone
Opening Remarks
Philip Bell, Director, Sofa Summits
When Systems Decide – Rethinking the Impact of Decisions in an AI World
Ibrahima Ndiaye, CTO Digital Factory, RATPgroup
How Bison Transport's Real Time, Event Driven Architecture is Laying a Solid Foundation for Becoming an Agentic Enterprise
Hal Hallsson, Principal Enterprise Architect, Bison Transport & Joshua Carroll, CTO, Solace
Exhibition & One 2 One Networking
- Take a virtual walk through our online exhibition - find some inspiration
- One 2 One Meetings with Sponsors, Exhibitors & Peers
SSDLC - CISO and Enterprise Architects Working Together - Collaborating to Create Real Business Impact
Itiel Maayan, Chief Architect, AT&T
From Application Sprawl to Agent Sprawl: The Governance Conundrum
Gard Havelin, VP of Solutions Consulting, Ardoq
Exhibition & One 2 One Networking
- Take a virtual walk through our online exhibition - find some inspiration
- One 2 One Meetings with Sponsors, Exhibitors & Peers
EA Value at Last - Reviewing Best Practices & Activities Architects Must Adopt to Mature their EA Practice
Stéphane Vanrechem, Senior Analyst, Ex-Forrester
Reskilling Enterprise Architects for the AI Era: From Artifacts to Influence - Agency, Judgement & Persuasion
Željko Obrenović, Group Chief Architect, AVIV Group
Exhibition & One 2 One Networking
- Take a virtual walk through our online exhibition - find some inspiration
- One 2 One Meetings with Sponsors, Exhibitors & Peers
Architecting Trustworthy AI: Governance, Risk & Accountability Models for Enterprise-Grade Intelligent Systems at Scale
Pawan Dubey, Head of Enterprise Architecture, Luminus
From Governance to Influence: Evolving the EA Role in Product-Centric & Platform-Driven Organisations
Selmin Danis Oncul, Domain Lead - Corporate EA, E-ON
DTO - Digital Twin of an Organisation - You’re Closer than you Think
Rune Brodersen, Chief Commercial Officer, Qualiware
Governing AI in the Enterprise: The Strategic Role of Enterprise Architecture
Laurel Phelan, Director, Strategic Customer Accounts, Orbus Software
How Architects Add Value: Up & Down the Corporate Elevator Floors
Stephen Strebel, Enterprise Architect, Zürcher Kantonalbank
From Silos to Platforms: How Enterprise Architects Are Reshaping Digital Business Strategy
Michel Applaincourt, Enterprise Architect, ING Belgium
Exhibition & One 2 One Networking
- Take a virtual walk through our online exhibition - find some inspiration
- One 2 One Meetings with Sponsors, Exhibitors & Peers
Modernising Core Systems Without Disruption: Architecture Strategies for Incremental Transformation in Large, Complex Enterprises
Siva Suresh Nagisetty, Enterprise Architecture Lead, Syngenta Group
Scale is Important, but Repeatability is Key - Efficiency is the Price of Admission for Scale
Biplab Sah, Global Director, EA, Smart Factory, Mars
EA Framework to Accelerate AI Adoption for Business Transformations - Human in Loop Aspect to Mitigate Risks
Yogini Kale, Lead Enterprise Architect, Scania Group
Architecture as a Common Language: Connecting Strategy, Transformation & Impact
Morten Stender, Partner, Next-Insight
When the Technology Layer Starts Moving: An Enterprise Architect's View of What's Actually Changing
Magdy Louis, Senior Architect, Cisco
Next Generation Digital Threads - The Semantic Digital Twin: An Interoperable "Single Source of Truth”
Gayathri Shankar, Global EA - Manufacturing & R&D, Hitachi Energy
Exhibition & One 2 One Networking
- Take a virtual walk through our online exhibition - find some inspiration
- One 2 One Meetings with Sponsors, Exhibitors & Peers
Chief Architect Network - Architecting Intelligence - AI Readiness vs Human Readiness
- Whynde Kuehn , Author, Strategy to Reality
- Oliver Cronk, CTO, Cronk Advisory
- Lisa Woodall, Author, Whatever Next
Moderator: Grant Ecker, Founder, Chief Architect Network
The Pace of Change - How EA Must Continually Adapt to Meet the Ever Changing Needs of the Enterprise
- Spyros Lomis, Senior Enterprise Architect, VIG
- José Freitas, Lead Enterprise Architect, IATA
- Romain Chapon, Progress Leader Architecture, Michelin
Moderator: Tom Fairbairn, Distinguished Engineer, Solace
Closing Remarks
Philip Bell, Director, Sofa Summits
Registration Options
* Sofa Summits reserves the rights to cancel the registration if the registration conditions are not met or the registration details are false.

Sponsorship
Our virtual conferences look & feel like the real thing - complete with speaker sessions & an exhibition hall. But you don't have to leave your computer to display your products & services, chat with attendees & generate high-volume, targeted leads. No flights, no hotels, no expensive booth setup - no hassle.





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